Campaign Toolkit Resources

Powerpoint Template

Employee Campaign Coordinator Guide

Campaign Video (One Crisis Away)

• Watch on YouTube
• Download from Vimeo

Tips for running a virtual campaign kickoff

Virtual Campaign Kickoff Planning Schedule

Campaign Theme: We Stand United

I #StandUnited for… selfie poster

Simulation/experiential activities

• Contact a Corporate Relations Director to learn more

Zoom backgrounds

Certificate of Appreciation

Virtual Volunteer Bingo card

Breakroom Poster – Resources

Breakroom Poster – Thank You, Essential Workers

Breakroom poster – Stand United

Breakroom poster – The problem

Campaign Contributor Guide (One page)

2-1-1 posters

Order free printed 2-1-1 materials

• Order now

Basic Needs one-pagers

COVID-19 Impact: Overview

• View dashboard

COVID-19 Impact Report

COVID-19 Impact: 2-1-1 serves as crucial COVID-19 service

COVID-19 Impact: Helping Child Care Providers Produce Li’L Graduates

COVID-19 Impact: United for Families

ALICE Report

• View Report

2018-19 Annual Report

• View Report

Feeding, Eating and Succeeding Together

• Story

State of United Way Town Hall

• Watch video
• Download from Vimeo

Find more stories on our blog

• Get the latest stories

Training Video Series

• Watch on YouTube

Session 1: Sample Run of Show for a virtual kickoff

Session 1: Breakout Room Exercise Instructions

Session 1: Kickoff Powerpoint template (including kickoff video)

Session 1: Instagram Stories sample showcasing social media use for spirit days

Session 2: Creating Campaign Committees and Campaign Teams (slides)

Session 3: Virtual Campaign Special Events & Volunteerism Powerpoint

Session 4: Communications and Messaging Powerpoint

Session 4: Localized Solicitation Email Copy

Session 4: Internal Communication Example

Session 4: Stand United poster

Session 5: Planning Your Virtual Campaign Calendar Powerpoint

Session 6: Celebration and Closing

Designation form

Email templates (Southeastern Michigan)

Philanthropic Group guide

Charitable Giving Form

Volunteer

• Learn more

Advocate

• Learn more

Join a philanthropic group

• Alumni United
• Emerging Philanthropists
• Women United

I Live United wall sticker (with co-branding space)

I Live United wall sticker (without co-branding space)

Host a thank you event

• Reach out to a CRD for planning assistance

Connect with United Way’s Corporate Relations Team

• Contact list

2-1-1

• Blue EPS
• White EPS
• CMYK EPS

2-1-1/United Way lockup

• EPS

United Way for Southeastern Michigan (color)

• EPS
• Square JPG

United Way for Southeastern Michigan (grayscale)

• EPS

United Way for Southeastern Michigan (outline)

• EPS

United Way store

• Shop now

Fundraising thermometer

• Small
• Medium
• Large

Brand guidelines